When the Pentagon accepted a Boeing 747 gifted by the government of Qatar to serve as Air Force One, my first thought wasn’t, “This is a violation of Article 2 and the emoluments clause.” Instead, the branding part of my brain started thinking about radio station promotional vehicles and street team presence. How are we […]
What’s Your Air Force One? Read More »
Executive Orders from President Trump are becoming as common as the days of the week. In fact, those orders are more common than the days of the week. He signed a record 142 executive orders in the first 100 days of his current term. One of those lawful directives got the attention of the radio
Your Brand Just Got Defunded. How Do You Respond? Read More »
We were finishing our late afternoon ToDo errands list. You know, return books to the library, pick up a chicken at Costco, and get a specific cat litter found only at Walmart. After entering the second sliding glass door, two people at a small kiosk greeted us. Tax time was my first thought. But when
Is Human Interaction The Future? Read More »
First, it was the election. If your side won, you said, “told ya.” Then, the Dallas Cowboys started the season with three wins and six losses. The fans are doing what they always do. Blame Jerry. There was another story getting the attention of the radio medium last week. The iHeartMedia layoffs. This isn’t new
Broadcast Industry Layoffs: What Now for Politics, Football, and Radio? Read More »
There are three things you can count on at trade conferences. 1) Excessive calorie intake. 2) Excessive name forgetfulness. 3) Excessive information overload. I experienced all three recently at a conference for non-profit radio fundraising, and I’ll share lessons we can apply to the brand and programming departments of commercial radio. The first two conference
Have You Talked To A Radio Listener or Follower Today? Read More »
139. That number made me stop and look at the radio. Okay, it made me scrunch my brow, figuratively hold my finger on my Airpods, and think, “Did I hear that correctly?” I heard this number and its meaning when I listened to a replay of the Michael Smerconish show on the SiriusXM channel POTUS
139: Lessons from D-Day’s Legacy and the Power of Repurposing in Business and Life Read More »
Driving outside of my area of geographical knowledge, it was one of those rare moments when I didn’t know my location and I focused on the GPS graphics to move me to the destination. It’s a benefit of the Rideshare driving experience if you enjoy exploring unfamiliar places and different people. I’ll pick up a
She wanted to go to her friend’s house for the Taylor Swift listening party at Midnight. The flight from Colorado landed a few minutes early and she sent a message to the Uber driver letting him know of her arrival because she had a Rideshare reservation. Everything was flowing according to her plan as she
My dinner party with John Mayer was one I’ll never forget. I’ll never forget it because the party is all in my head. I’ve never met John Mayer, but I’ve played a lot of his records on my radio stations since his first single, “No Such Thing,” in 2001. I consider myself a fan of
The weeks around the holidays haven’t produced memorable rideshare experiences. Until he said, “My ex-fiance and I put the cat down Christmas Eve.” Suddenly, I had an opening to pursue the conversation. I have my theories about the lull in client conversations. Tourist season slowed down and I had more local riders. They weren’t on
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