When a chain store can run different audio content in stores three miles apart, what does it mean for the medium that’s always been “everywhere”? It was only a few years ago that I saw the initials AI, and my brain immediately echoed, “Al,” like a short form of the name Albert. “That will be […]
Radio’s Shared Experience Advantage in the Age of AI Advertising Read More »
“Well, my stalker found me again.” I knew Lizzie’s introductory statement would be the #1 StoryFinder line-of-the-week as the rideshare client got in the backseat of my car for her short ride from one Waffle House to another. “Well, I need to hear all the details,” I said enthusiastically with a kind smile. You see,
Grandpa is gearing up for fatherhood again with his much younger wife. A construction worker opting for anger management over jail time. A woman questioning why it took so long to realize the marriage was over. How many kids did you have at age 32? These and other stories are in the Thanksgiving Edition of
StoryFinder: The Thanksgiving Edition Read More »
Our eyes and ears were fed daily news updates about food-insecure Americans. When the leaders decided it was time to stop the debate, the government reopened, and the food benefits returned. But the news cycle found a new shiny object to grab the headlines. The story changed, but the hunger didn’t. Okay, that’s a catchy
Shutdown? The Story Changed, But The Hunger Didn’t. Radio’s Response and Opportunity. Read More »
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