Services
01
CONTEMPORARY ANALYSIS
The radio and audio content world continues to endure dramatic changes. I’ve led creative teams through various changes, including the introduction of the digital era to the more recent podcast explosion. I’ll help you understand how your brand perception may be challenged and where you need to focus in the modern era of attention fragmentation.
![Wall of Sound Harrell Media Group YouTube.com/@DreySantesson](https://harrellmediagroup.com/wp-content/uploads/2024/02/photo-1633294666093-ab54f43a947a-683x1024.jpeg)
02
REDUCE THE NOISE
It sounds easy, but it’s not. The process of removing content becomes personal. I’ll guide you through analyzing and categorizing what is needed to support your brand’s attributes and differences.
![Reduce the noise](https://harrellmediagroup.com/wp-content/uploads/2024/02/glitch-glitch-art-distortion-2463383-1024x723.jpg)
03
FRACTIONAL MANAGEMENT
I’m available for temporary or extended on-site management. Working with diverse creatives in the competitive broadcast media during the multiple eras of change equipped me to lead and manage various cross-functional teams. My experience includes leading Programming, Marketing, Branding, Operations, Digital teams, and overall Station Management.
![Fractional Management Harrell Media Group](https://harrellmediagroup.com/wp-content/uploads/2024/04/Fractional-Manager-4-1024x1024.png)
04
TALENT COACHING
Beginning in the 2010s, I started referring to my teams of announcers and DJs as Presenters. Their world isn’t just performing behind a microphone. Social media, blogs, and vlogs have become part of the daily excitement of presenting their talents. However, one term hasn’t changed: Engagement. We listen, analyze, challenge, and partner with your Presenters to understand the victories of audience engagement.
![photo-1453738773917-9c3eff1db985.jpeg](https://harrellmediagroup.com/wp-content/uploads/2024/02/photo-1453738773917-9c3eff1db985-1024x683.jpeg)